Every invoice is a marketing opportunity
AI analyses the products on each invoice, evaluates the customer's purchase history and automatically creates the most fitting marketing campaign.
Smart invoice marketing is a system where AI steps in after every invoice and creates a campaign tailored to the customer. Products, categories and amounts on the invoice are analysed and compared to the customer's history. The result: the best-fitting scenario out of 26 - upsell, cross-sell, repeat purchase reminder, churn win-back or NPS survey - is selected and the message is sent automatically.
What is invoice-based AI marketing?
Every time an invoice is issued, AI analyses the products, categories and customer history. Based on the analysis, it selects the best-fitting scenario from 26 marketing options: a case suggestion for a customer who bought a phone (cross-sell), a repurchase reminder 30 days after a coffee purchase, a win-back campaign for a customer who hasn't shopped in a while, and so on. The message is personalised and sent automatically on the channel you choose.
Key features
AI analyses invoice products and creates personalised campaigns for every customer.
Upsell
Suggest a higher model or premium alternative to a customer who bought a phone.
Cross-sell
Recommend complementary products like a case or headphones to a phone buyer.
Repeat purchase
Send a repurchase message for consumables like coffee after a set period.
Complementary product
Suggest cartridges for a printer buyer or a memory card for a camera buyer.
Category suggestion & Reminder
Recommend sports socks or tracksuits to a customer who bought trainers. Send a repurchase or product renewal message after 30 days.
26 Hazır AI Fatura Senaryosu & Tetikleyici Kütüphanesi
Fatura kesildiği anda yapay zeka aşağıdaki 4 ana gruptaki 26 senaryodan müşteriye en uygun olanını otomatik seçer:
- Model Yükseltme: Telefon → Üst model
- VIP Segment: Yüksek tutarlı fatura → Özel teklif
- Toplu Alım (Bundle): Tekli alım → Çoklu paket
- Yıllık Plan: Aylık hizmet → Yıllık geçiş
- Aksesuar Eşleşmesi: Telefon → Kılıf & Kulaklık
- Tamamlayıcı Sarf: Yazıcı → Kartuş & Toner
- Kategori Zinciri: Spor ayakkabı → Spor çorabı
- Garanti & Bakım: Elektronik → Ek sigorta
- Sarf Yenileme: Kahve/Kozmetik → 30 gün sonra
- Periyodik Bakım: Kombi/Araç → Yıllık bakım
- Kayıp Önleme (Churn): Geciken alım → Özel kupon
- Geri Kazanım (Win-back): 90+ gün pasif → Dönüş teklifi
- İlk Alım (Onboarding): Hoş geldin & kullanım rehberi
- NPS & Memnuniyet: Teslimat sonrası puanlama
- Arkadaşını Getir: Memnun müşteri → Referans kodu
- Sezonluk & Özel Gün: Alışveriş geçmişine uygun kutlama
How it works
-
1
Invoice is issued
When the sale completes, invoice data is transferred into the system automatically.
-
2
AI analyses
AI evaluates the products, category and customer history.
-
3
Scenario is selected
The best-fitting option from 26 scenarios is chosen automatically.
-
4
Message is sent
A personalised campaign message is delivered on the selected channel.
Who is it for?
E-commerce stores
Cross-sell and complementary product suggestions are sent automatically after every order.
Subscription models
Consumable or subscription renewal reminders are delivered on time.
B2B sales
Loyalty programmes and volume discount offers are presented to bulk buyers.
Frequently asked questions
How does AI decide which scenario to use?
Products, categories, amount and the customer's past purchase data are analysed. Scenario rules and customer segments are matched to select the scenario with the highest conversion potential.
How many scenarios are supported?
26 different scenarios are supported: upsell, cross-sell, repeat purchase, complementary product, category suggestion, reminder, churn win-back, NPS survey, onboarding and more.
Can I customise the scenarios?
Yes. Message content, delivery channel, timing and target segment can be configured for each scenario.
Which channels are messages sent on?
Email, SMS and WhatsApp channels are supported. Different channels can be selected per scenario.
Turn every invoice into a revenue opportunity
Start AI-powered invoice marketing today.
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